Receives Bronze for Most Innovative Tech Company of the Year and Silver Awards for Marketing Department and Marketing Executive of the Year
CHICAGO – May 3, 2016 – SIM Partners, a leader in location marketing technology, announced today that the company has received three Stevie® Awards in the 14th Annual Business Awards, including a Bronze Award for Most Innovative Tech Company, and Silver Awards for Marketing Executive and Marketing Department of the Year.
The American Business Awards are the nation’s premier business awards program. Now in its fourteenth year, the Stevie Award competition was established by the American Business Awards to recognize achievements in every facet of the workplace. SIM Partners was recognized for driving innovation across its product and marketing efforts, including:
Most Innovative Tech Company of the Year (up to 100 employees)
SIM Partners, Bronze Stevie Winner
SIM Partners’ local marketing automation technology, Velocity, was recognized for its Location Data Management, Velocity Wallet, and Velocity Insights innovations in 2015, which turn “near me” moments of search into “next” moments of conversion for multi-location brands. Many American Business Awards’ judges commented on the strength of these first-mover innovations in location marketing. As one judge noted, “SIM Partners’ market-leading Velocity has a clear path to domination.”
Marketing Executive of the Year
Tari Haro, CMO, Silver Stevie Winner
SIM Partners’ CMO, Tari Haro, was recognized for her strategy of elevating the SIM Partners brand to a CMO level by owning the category of location marketing in the age of the mobile consumer. By creating a brand purpose and clear messaging platform that associates SIM Partners with turning mobile consumers’ “near me” searches into “next moments” of customer conversion, Haro and her team elevated the industry conversation as well as the SIM Partners brand to drive results. As one judge noted, Haro “has an innovative approach and outstanding results.”
Marketing Department of the Year
SIM Partners Marketing Team, Silver Stevie Winner
SIM Partners’ marketing team was recognized for differentiating the SIM Partners brand and delivering measurable results across the entire marketing and sales funnel. By integrating itself with business development, client development and product innovation, the marketing team influenced 97% of SIM Partners’ new accounts in 2015 and helped improve the company’s visibility among industry influencers such as Advertising Age and Forrester Research. One judge described the SIM Partners marketing team as “a dynamic marketing team that really elevated the local marketing conversation and the SIM Partners brand.”
Jon Schepke, SIM Partners CEO, said, “Winning three Stevie Awards demonstrates that SIM Partners is building not only a great company but an innovative product and an enduring brand. Under Tari Haro’s leadership and the hard work of our marketing team, SIM Partners is getting recognition for our incredible talent, client work, and innovative products, while making location marketing the foundation of all of marketing for multi-location enterprise brands.”
The American Business Awards are the nation’s premier business awards program. All organizations operating in the United States are eligible to submit nominations – public and private, for-profit and non-profit, large and small. Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be presented to winners at a gala ceremony at the Marriott Marquis Hotel in New York on Monday, June 20. Tickets are now on sale.
Details about The American Business Awards and the list of 2016 Stevie winners are available at www.StevieAwards.com/ABA.
About SIM Partners
SIM Partners’ local marketing automation technology, Velocity, maximizes digital marketing results for enterprise brands at a local level. By making location data actionable and local content scalable, Velocity drives customer acquisition for national brands across thousands of physical locations. With Velocity, national brands can create location-based offers to turn “near me” mobile searches into offline conversions. Velocity includes a powerful location data management tool to drive listing visibility, a content management system that automates the creation of location-based content and experiences, and a robust insights platform to inform local content strategies. SIM Partners has offices in Chicago and San Francisco. To learn more, or request a demo, visit www.simpartners.com.
About the Stevie Awards
Stevie Awards are conferred in seven programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 10,000 entries each year from organizations in more than 60 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.