News & Events

Ring Up In-Store Sales With Mobile Wallet Offers

The number of mobile coupon users is expected to nearly double to more than one billion by 2019 (up from a little under 560 million in 2014), according to Juniper Research. Here’s a look at how mobile wallet offers can help tap into that growing number.

How healthy is your location data?

This is the time of year when my industry colleagues make bold predictions about trends affecting local marketing in 2016. But I’m more concerned about a question you should be asking right now: how healthy is your location data?