News & Events

Embracing digital healthcare in a multicultural world

It is no surprise that America is becoming increasingly racially and culturally diverse.

According to Pew Research Center’s study published in 2015, as high as 14 percent of the U.S. population is foreign born, three times higher than in 1965. A striking number of 350 different tongues are spoken in the United States, and in major metropolitan areas of the country, English is actually a minority language.

SIM Partners raises $5 million

Marketing-technology company SIM Partners raised another $5 million from investors River Cities Capital Funds in Cincinnati and Chicago-based Jump Capital.

Three Ways Location Marketing Is Changing in 2017

Location marketing is changing in some important ways in 2017. The fundamentals remain as relevant as ever: businesses that operate multiple locations need to create contextual content, unleash location data, and provide compelling experiences to convert consumer searches into sales. But people are searching differently.